Insist on Soft for Spring! New April Arrivals

Insist on Soft for Spring! This is our theme this week with loads of unbelievably soft new arrivals, in loose-yet-flattering cuts to give your Spring 'drobe a comfy kick!

For starters how about a loose knit ThrowOn-n-Go statement sweater in the season's hottest new color: Emerald!  This soft-yarn, hi-lo hem beauty by Umgee USA ($38) is perfect over jeans or skirts or strappy dresses when you need a little coverage.

Burnout fabrics are making a come back and we love this velvety soft high-low ombre version by Umgee USA, just $26!!!  Shown in teal, this uniuqe top is an upbeat version of a basic tee.

Cute scooped hem in the back.

Kick it with this silky soft, babydoll tunic top (or mini dress for the more daring)
by Umgee USA, $36.   This would be perfect over capri skinny jeans!

Also available in Navy!

We adore this easy drop-waist and ruffled A-line skirt.

 In Seattle, lightweight (long sleeve) sweaters for Spring are a must (it's chilly out there!)

This uber soft all cotton striped version by Umgee USA ($32) is SUPER soft!

 Really pretty in the peachy beige, too!
Close-up and sleeve detail below.

Next up: the comfy tee-shirt maxi by Cherish, made in the U.S.A., $34.  It's like a long boyfriend tee in soft micro-modal~aaahhhh! This maxi dress is a little shorter this season to help show off your new Spring pedi and makes walking easier!

Also available in bright Regal Blue!

Super cute with a skinny belt, too!
(I want to know where she got those cute sandals!)

Or how about adding this pastel infinity scarf, available in all colors, just $14.

Although it's still a bit chilly out there, we couldn't resist this easy
beachy cover-up in zigzag stripes with huge cargo pockets. Whaaaat? 
Made in the U.S.A., by Cherish, soft flowy cotton-blend, $32.

Who thought of adding that fun mint green trim?
Fashion magic is all in the details, LOVE!

Also available in darling, edgy "Hi, Here I Am" black-n-white stripe!

Easy fit A-line cut makes this dress so ridiculously comfortable, while the
tank top style makes it so on-trend! Plus, we can wear a bra with it, YES!! #JustSayNoToSpaghettiStraps

We just restocked this popular,  nubby textured cardi by Love In ($28.50)
shown in Taupe, which goes with everything!

Soft earthy color, loose fit, light weight, trendy dolman sleeves...it's all there! Oh and perfect to wear over Spaghetti Straps! #JustSayYesToSpaghettiStraps

Next up our favorite floral-lace print maxi dress by Umgee USA, $38!  This fully lined poly-chiffon maxi dress is--again--just a little shorter than others so you can show off your newest gladiators or just stroll barefoot on the beach without dragging.  This lovely dress comes in three colors, Rust, Camel, Navy.

This tie back is brilliant: you can adjust it for comfort and fit, and the bow is cute, too!

Here's the camel, for a softer daytime look.

Here's the Navy mixed with a dark red for a peppier, party feel. 
So sassy with that stack of brass bangles!

OMG: 100% Tencel* Tunic Top by Cherish, $26.  We have this easy long body
beauty in three colors: Ivory (shown), Navy & Black. 

We will wear this easy top over leggings until the cows come home!

CLOSE-UP.  Notice the loose longer short sleeve and the cute pocket detail.

The key to layering Spring basics is to frame your face in color!  Wrap one of these new
ultra long floral scarves by Urban Moda ($16) around yourself for a bright fashion boost.

Meet your new BFF: Boy Friend (jeans) Forever!  
What could be more soft, comfy and so seriously on trend than shredded, triple washed, cuffed-up boyfriend jeans! Made in the U.S.A. by Sneak Peek, with super easy sizing (Small, Medium & Large), $48.

These jeans are hand shredded, triple washed and so beautifully stitched in the
traditional "Levi's Gold" thread.  You could farm in these jeans!

The relaxed fit still looks amazing! Our model is wearing Size Small.

No saggy bottoms here, your caboose will look amazing in these! We do recommend going down a size for the ultimate rear-end appeal.

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This is just a scosh of what's new now, and we're so excited to show you! Please stop in soon and try on a few things~especially the...uhm...well everything is so cute we can't decide which is the best!!!

Come Kick It with us!


*Tencel is a natural, man made fibre made from the natural cellulose found in wood pulp from sustainable tree farms. The fiber is fully biodegradable, is antibacterial, has natural breathability and 50% greater moisture absorption than cotton. Tencel’s smooth fibre surface feels soft and supple against the skin and its incredible wicking abilities keep the skin dry, making Tencel a great fabric for sensitive skin.  For more information, visit http://www.the-eco-market.com/tencel-fabric/